Branding & Logos
Matched to you & your message
Branding IS your business
Blue Fairy works in consultation with you to develop your unique brand identity.
Colours & fonts, logo design, and a full branding guide handbook for you to use for the life of your business. Logo designs include three revisions (round one where we send you the initial draft ideas and logo fonts, round two narrows it down to a couple of options with revisions based on your feedback, and the final round where you choose your fave).
What you pay:
Simple Brand Handbook - $100
Branding guide including themes, fonts, colours that are used in your logo and/or website so you have all the pieces you need to build your brand at your fingertips. Final product provided as PDF. Provided only in conjunction with website and logo design.
Complex Brand Handbook - $300
Branding guide including themes, fonts, colours targeted to your market and business message, image licensing (logo not included). Instructions on how to use your brand and manage your brand consistency going forward as well as instructions for page layouts and formats on your website. Final product provided as PDF. Provided only in conjunction with website and logo design.
Full branding package - $1200
Branding brainstorming and consultation on business avatars, brand direction and tone - basically making sure your brand says and does what you want it to do and that it sounds and feels like you. This usually involves a 2 hour brainstorm session where we go deep on your market avatar followed up with industry research, market analysis and niche market development. This can include naming your brand, registering your business name at ASIC, helping source your domains. This package also includes logo design and brand handbook.
Logo Design - $650
Custom made logo matched to your business and market. Files include vector (SVG), JPEG, PNG, and ai/eps files provided with 2-4 variations (eg. colour, black / white, and up to two revisions. Includes brand matching or basic level branding (colour and fonts).